Who We Are

The St. Tammany Parish Tourist and Convention Commission dba Visit The Northshore is a public, quasi-governmental agency created on Nov. 18, 1976. The commission is governed by a seven-member board of directors appointed by the St. Tammany Parish Council and Parish President. In other destinations, our organization may be called a Destination Marketing Organization (DMO) or Convention and Visitors Bureau (CVB).

Our Mission

To market and promote St. Tammany Parish as a highly desirable destination for visitors and thereby increase the economic impact of tourism on the area.

Brand Promise

To deliver the good life, nourish the heart, season the soul and bring communities together.

Brand Positioning

We are creating an easy and accessible escape for leisure travelers, business travelers and local residents alike. Visit The Northshore delivers world-class culinary flavors, thriving downtowns, aspirational adventures and plenty of outdoor recreation for one or many to enjoy. With a network of unified communities to explore and water always within reach, Visit The Northshore is committed to cultivating the vacation mindset.

How We're Funded

A three percent hotel occupancy tax funds the St. Tammany Parish Tourist and Convention Commission. We also receive 25% of the four percent state sales tax levied on lodging. Our organization does not receive any funding from St. Tammany Parish resident taxes.

Industry Awards & Recognition

2025 Highlights

• Three Adrian Awards from Hospitality Sales and Marketing Association International (HSMAI)
• Northshore Media Group 2025 Forty Under 40 Award for Nicole Davis, Communications Manager
• Shining Example Award, Tourism Office of the Year (over $1 Million Total Revenue) – Southeast Tourism Society
• Shining Example Award, Best Marketing Campaign ($500-999K)  – Southeast Tourism Society
• Tourism Campaign of the Year for All The Waves Podcast – Louisiana Travel Association

Hospitality Sales and Marketing Association International (HSMAI)

• Bronze – Consumer Brand Campaign, Multi-Channel/Integrated Marketing for the “Shore to Be” campaign
• Bronze – Broadcast: Audio, Owned Media Only for All the Waves Podcast
• Bronze – Print Collateral, Owned Media Only for The Northshore Visitor Guide (Fall '24-Winter '25)

• 2025 Shining Example Award, Tourism Office of the Year - Budget $1 Million and Above
• 2025 Shining Example Award, Best Marketing Campaign for Shore To Be - Budget $500-999K
• 2023 Signature Event of the Southeast for Hospice Foundation of the South's All-You-Can-Eat Crawfish Cook-off in Slidell
• 2023 Signature Event of the Southeast for Maritime Museum Louibsiana's Wooden Boat Festival in Madisonville
• 2019 Shining Example Award, Best Marketing Award for Come Play with Us - Budget $500K and Above
• 2018 Shining Example Award, Tourism Office of the Year

• Sarah Hill, Senior Marketing Manager (2024)
• Nicole Davis, Communications Manager (2024)
• Katie Guasco, Chief Marketing Officer (2012) 

Louisiana Travel Association

• 2025 Tourism Campaign of the Year for under $30K for All The Waves Podcast
• 2024 Marion "Butch" Fox Advocacy Award for Donna O'Daniels, President/CEO
  • 2024 Restaurateur of the Year Award for Liz Munson, Liz's Where Y'at Diner, Mandeville
• 2023 Victor Profis Memorial Travel Media Award for Katie Guasco, Chief Marketing Officer
• 2022 Outstanding CVB/Tourist Commission of the Year, Budget of $1 Million and Above
  • 2022 Restaurateur of the Year for Pat Gallagher, Pat Gallagher's Restaurant Group
• 2019 Outstanding CVB/Tourist Commission of the Year, Budget of $1 Million and Above
• 2018 Tourism Campaign/Promotion of the Year
• 2016 Tourism Campaign/Promotion of the Year
• 2011 CVB/Tourist Commission of the Year, Budget from $750,000 and Above

• Nicole Davis, Communications Manager (2024)
• Roberta Carrow Jackson, Multimedia Content Manager (2023)
• Katherine Domingue, Board Member-at-Large (2023)
• Sarah Hill, Senior Marketing Manager (2021)
• Katie Guasco, Chief Marketing Officer (2018)

• Destination Marketing Accreditation Program (DMAP)
  • Accreditation 2018, Re-accreditation 2022
     
• Certified Destination Management Executive (CDME):
  • Tanya Leader, VP of Sales & Services (2025)
  • Donna O'Daniels, President and CEO (2024)
  • Katie Guasco, Chief Marketing Officer (2024)
     
• Professional in Destination Management (PDM):
  • Roberta Carrow Jackson, Multimedia Content Manager (2025)
  • Sarah Hill, Senior Marketing Manager (2025)

• 2025 Forty Under 40 Award for Nicole Davis, Communications Manager
• 2024 Forty Under 40 Award for Devan Richoux, CPA, Chief Financial Officer
• 2023 Forty Under 40 Award for Sarah Hill, Senior Marketing Manager

The Communicator Awards

• 2024 Award of Distinction for Print Content - Travel & Transportation, The Northshore Visitor Guide (Fall '23-Winter '24)

• Readers’ Choice Award: Every year since 2015!

• 1st Place, National Savvy Award, Social Media Marketing (2012)
• 2nd Place/Silver Circle Award, Most Innovative Marketing for social media efforts in the Train of Hope Hurricane Sandy Relief Efforts for New Jersey (joint award) (2012)

• Readers' Choice Award (2018)

2025 Annual Report
Board Meeting Dates
Certified Budget 2024
Bylaws
Sexual Harassment Policy
Employment Opportunities